Technology Products Services

The rapid technological advances that are part of the Fourth Industrial Revolution have led to a plethora of new products coming to market. How do consumers choose between them? Strategic digital design and marketing is what makes new and existing products stand out in a cluttered landscape, where every buyer researches online before making a purchase.

Pure Creative has extensive digital design and product-marketing experience across a range of industries, including the tech field. We are acknowledged experts in 360-degree brand-positioning and marketing strategy.

Our service offering incorporates the full range of marketing requirements, from brand identity  and logo design, to digital marketing and communications strategy. We also deliver striking digital presence with website design and development that places user interface and the user experience front and centre.

We are not a template-driven creative agency. We recognise that each client is unique, and we design solutions  tailored to each customer’s specific audience and needs.

One of our tech space projects comprised the logo design, brand identity and marketing and communications strategy for a new start-up, Arlax. The success of the project resulted in an extended relationship with the client, which has continued into the development of their website and their explainer video.

We are also adapt in strategising and developing brand extensions that convey brand positioning through content that attracts the audiences that our clients wish to reach.

One such bespoke content platform developed by Pure is The Curator, where brand-related content aimed at a high LSM consumer is published from our client’s main website. This online luxury magazine included articles by well-known writers and editors on tech, style, food, earth, art, people and music elevating brand association and drawing the right eyes to the product.

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  • Brand Strategy
  • Brand Positioning
  • Logo Design
  • Brand Identity Design
  • User Experience Design
  • User Interface Design
  • Product Marketing
  • Marketing Strategy
  • Digital Marketing
  • Product Launches
  • Communications Strategy
  • UI Design and Kits

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