8 Apr 2019

Arlax Explainer Video

Arlax is a centralised, B2B logistics marketplace. The platform bridges the gap between supplier and transporter with a tech-enabled platform that manages the distribution process seamlessly.

  • Video Production
  • Script Writing & Editing
  • Animation
  • Storyboard

Due to the successful execution of the branding and website brief, Arlax approached Pure to create an explainer video to be uploaded to their website.

Consumers process and comprehend visuals much faster than they do text. In order to leverage this behaviour Pure, with the help of Blink Tower, created an animated video explaining who Arlax is and how to use their site. The explainer video was not only implemented on the marketing website but also across all social media channels.


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