Adara is an exclusive South African jewellery company that required a sophisticated rebrand. PURE Creative Global developed a fresh new logo and visual identity, including all brand applications and assets
Art Direction
Brand Identity
Brand Strategy
Brand Strategy
Stationery Design
Logo Design
Diamond Branding
Jewel Africa appointed Pure Creative the contract to develop a new franchise of their brand, commissioning us to create the company’s logo, identity and collateral. Pure Creative worked with the Adara since the beginning, creating diverse collateral all fitting within the geometric white and blue identity that has become synonymous with the brand.
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