17 April 2012
Social media’s expansion will inevitably be tied with the growth of technological innovation. Microsoft has already predicted this with its Lightspace concept. It uses an interactive version of Skype called a Magic Window (View the video) that uses computer body trackers to create the illusion that you’re talking face to face, even if the person you’re speaking with is halfway across the globe.
There are a lot of predictions being made by industry experts about where social media could be headed. ComScore VP of Marketing and Industry Analysis Andrew Lipsman and Erik Qualman, author of Socialnomics: How Social Media Transforms the Way We Live and Do Business, gave their thoughts to YouTube on what they think social networking and social media will look like between now and 2020. Here are their top five predictions: