Dedani specialises in the handmade production of indigenous cashmere designs. Made in South Africa, their collection draws from elements of passion, knowledge and history to shape woven and non-woven textiles into bespoke, handcrafted products.
Copywriting
Responsive Design
Website Design
Wireframing
Pure Creative was commissioned by Dedani to design and launch their website. We created a website that reflected the luxurious aesthetic of the fashion line, with a spacious aesthetic.