Somerset Lakes is a residential estate located within the lush landscapes of Somerset West, funded by Investec. Estate residents get to enjoy living an adventurous life in a safe and secure environment.
Pure designed and developed a customer conversion experience for Somerset Lakes as part of the estate’s sales and marketing strategy. The platform was used to provide a convenient way for estate agents to highlight the benefits of living at Somerset Lakes, collating everything into a single landing page with click-through links to designated pages.
The Somerset Lakes Customer Conversion Experience offers an all-encompassing virtual tour of the estate. Its purpose is to showcase the properties in the safe and adventurous environment. Pure wrote the content and commissioned an internationally-renowned photographer to and a videographer to capture the estate’s essence.
“…convenient way for estate agents to highlight the benefits of living at Somerset Lakes”