15 November 2018

Mobius designs targeted solutions to allow clients to manage their information risk challenges.

  • Branding
  • Infographics
  • Corporate Identity
  • Copyediting

Pure managed a successful rebrand of the Mobius primary brand, so was additionally commissioned to create the new brand identity for their sub-company Phinity. Phinity also required bespoke icon design and a unified brand identity across their software products.

The contemporary icons, colour palette and typography, ensured a consistent brand language flowed throughout the primary company and it’s subsidiaries. Additionally, Pure designed the UI kit and various applications required to launch the products.

Graham Beck - Logo Update and Brand Identity Manual