11 Jan 2024
The Oculus
PURE created a cutting-edge fashion publication for The Oculus, positioning the company as Cape Town’s premier eyewear provider. Featuring the multitude of international fashion eyewear brands sold in the store, the Oculus publication explored the eyewear world in depth, featuring interviews, products, fashion and lifestyle articles. The print publication and digital version pushed major traffic to stores proving content marketing works!
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