CAR Magazine is South Africa's largest-selling motoring magazine. The magazine first appeared in February 1957 and is acknowledged today as a publication of the highest international standard and authority. The magazine entertains and informs South Africans by publishing the latest news and impressions of new vehicles in the local and international market.
Pure was approached by CAR Magazine to design and develop collateral for the launch of a new offering feature on their website. The new offering is a Used Car section on their website that will allow a greater number of Used Car dealers and ordinary customers to use the site to advertise, sell or buy used cars. The collateral designed included pull-up banners, billboards, online banners and adverts.